Online pet food store
Client: Monge
The online store presents the Monge range and helps cat and dog owners choose the right food for their pet
Project at a glance
Monge is an Italian family-owned brand of cat and dog food. Its range includes dry and wet food, treats and veterinary diets. The client came to us to build an online store.
- Catalog of cat and dog products
- Exclusive products section
- Product pages with a gallery, description and ingredients
- Mobile version with bottom navigation
- Present the brand and its range in an online store
- Give shoppers the information they need to choose pet food
- Adapt the site for desktop and smartphones
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The brand and its range on one site
We built an online store with a home page, catalog and product pages for desktop and smartphones. On the site, shoppers can get to know the brand and find information about food for their pet.
The home page has a large promo banner and links to cat and dog products. Search and the catalog are in the header.
A catalog by type of pet
We split the catalog into cat products, dog products and exclusive products. Within the pet sections, food, treats and accessories have their own groups, so shoppers go straight to the one they need.
On desktop, the sections come with photos of the animals. On a smartphone, the catalog is made of text cards with links to categories. The bottom navigation bar gives access to the home page, catalog, cart and sign-in.
Food details before buying
The product page brings together an image gallery, the name, the price and an add-to-cart button. The description and ingredients are on separate tabs, so shoppers can study the food before choosing.
Next to them is a block for contacting a personal assistant: questions about the product can be asked right from the product page. On a smartphone, the gallery comes first, followed by the name, price and the “Add to cart” button.
About the manufacturer and nutrition
We added a section about the Monge family company, its history and production. The brand page links to certificates, sustainability information and the company timeline.
For pet owners, we added information about product lines and feeding recommendations. These materials help take the animal’s age and physiological needs into account when choosing a diet.
Target audience
- Cat owners
- Dog owners
What’s inside
Catalog of cat and dog products
Exclusive products section
Product pages with a gallery, description and ingredients
Mobile version with bottom navigation
Contacting a personal assistant
Manufacturer information and feeding recommendations
How it looks
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